[PRODUCT] Improve recommendation CTR by 25% in Q4
Product Goal
Increase click-through rate on AI recommendations from current 12% to 15% by end of Q4 2025.
Success Metrics
- CTR increases from 12% to 15%
- User engagement time increases by 20%
- Recommendation API p95 latency stays under 200ms
Key Initiatives
- Real-time personalization based on user context
- A/B testing framework for recommendation algorithms
- Improved recommendation diversity to reduce fatigue
- Better integration with mobile apps for seamless experience
Dependencies
- ai-recommendation-engine improvements
- Analytics dashboard for tracking metrics
- Mobile app offline support to maintain engagement
Stakeholders
@bob (AI team), @jean_gabriel (web), @stanhu @dmitry (mobile)